Back in 1999, my family and I moved from Mexico to Florida and have lived here ever since. I now have my own little family, a sports family. There's always a game on at our house. Wether it's Football, Basketball, Water Polo or Fencing. We will get into it! When I'm not designing, or watching sports with my family, I love going to the beach, visiting coffee shops, museums and gardens.
From the first day I met her, Susy was an absolute powerhouse and brought her undeniable sense of intelligence, creativity, and organization to her work at Peacock. A natural leader, Susy's sense of camaraderie and uncanny ability to juggle intense deadlines and last-minute changes and requests added a sense of ease for the entire team.
-Sam Stewart, Director of Metadata & Operations
Resume
Experience
Visual Designer III, Amazon Music
Sep 2024 - Present
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Creative Production: Create and launch over 100 weekly social, web, motion and on platform assets to support promotion of Amazon Music Live concerts following Thursday Night Football.
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Design Leadership: Guide and train Industry Creative team on Figma best practices and help manage and adjust templates for workflow and production streamlining.
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Quality Assurance: Ensure quality and consistency throughout all assets created, comparing final output to brief and being mindful of adherence to the approved campaign toolkit.
Senior Designer (Manager), NBCUniversal
Feb 2023 - Sep 2024
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Strategic Development: Plan and lead strategic brainstorming and campaign development sessions to align brand direction, priorities and define action items needed to ensure a smooth project pipeline from beginning to end.
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Creative and Innovation Direction: Develop the creative vision for all Sports on NBCUniversal's streaming platform, Peacock. Evolving the platform to an innovative and authentic brand experience across all touch-points.
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Team Leadership: Mentor and manage creative team, including internal and external designers to facilitate output while creating an innovative and collaborative culture through feedback, guidance, and skill development.
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Cross-Functional Collaboration: Partner with Marketing, Product, Operations, and leadership to manage multiple project timelines and actively evolve workflows and processes to optimize productivity and output.
Senior Graphic Designer, PGA TOUR
May 2017 - Feb 2023
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Collaborate with marketing partners to design Marketing Campaigns, approaching projects with a strategic lens and support storytelling initiatives for PGA TOUR, PGA TOUR Champions and Tournament Marketing business needs.
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Mentor and collaborate with project management, producers and junior designers and establish direction, ensure quality and inspire new concepts to enhance the brand and effectively communicate marketing messaging.
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Conceptualize, execute and present high quality designs for digital campaigns, social media assets, video productions, and other multimedia projects.
Freelance Art Director & Design Consultant
Clients: PGA TOUR, Jacksonville, Jaguars, Herff Jones, The Adecco Group, Brain Boost Media
November 2020 - Present
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Art direct client projects, manage customer relationships, partner with stakeholders to understand their vision and project requirements, ensuring client satisfaction and budget through thoughtful and creative design presentations and solutions.
Junior Graphic Designer
July 2015 - May 2017
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Branding client focused assets to support loyalty app initiatives while collaboration with development team.
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Facilitate website build and updates to company website.
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Develop client facing instruction manuals to facilitate in implementation of the loyalty program.
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Work with senior designers to assist in development of new software user interface.
Leadership
Co-Chair, Aviary Committee - DEI, Peacock
March 2023 - Present
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Develop events that promote and highlight a diverse culture at the NBCUniversal.
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Champion employee initiatives to promote and celebrate diversity and Equity.
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Partner with ERG groups to host events that educate and spotlight inclusivity.
Co-Chair CORE Multicultural ERG Group, PGA TOUR
March 2021 - Feb 2023
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Develop events that promote and highlight a diverse culture at the PGA TOUR.
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Work with Talent and Culture to develop responses to current events that impact employees.
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Communicate needs of staff members to T&C and discuss resolutions including policy change, internal communication and charitable initiatives.
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Partner with Internal Communications team to create company wide and group emails.
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Provide content for “In This Together” Diversity and Inclusion Newsletter.
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Conduct and host interviews, coordinate times and prepare questions and agenda.
Education
University of North Florida (2017)
Bachelor in Fine Arts with a Concentration is Graphic Design and Digital Media
Contact
Email - susyruizdesign@gmail.com
Tel - 904.608.7111
Susy is not only a fabulous designer, but also the stunning human you want leading change management in partnership with creative stakeholders, as demonstrated by her success in revamping our internal ticketing processes and related communication expectations. She understands both the art and the science of skillful design communication and possesses critical strategic vision to conceptualize and execute on holistic ideas from the drawing board to the board room to the big screen.